Furniture in Fashion is a leading online furniture retailer based in the United Kingdom. The company was founded on 14th June 2007, by the founder & CEO Asad Shamim with the goal of providing modern, contemporary furniture at an affordable price to customers across the country. Over the years, Furniture in Fashion has become one of the largest and most reputable online furniture retailers in the UK, offering an extensive selection of high quality furniture pieces for every room in the home.